Christian Louboutin Beauty proudly reveals its new global brand ambassador, Mica Argañaraz.
Mica’s unique and atypical style has catapulted her to international fame and cemented her status as one of the world’s newest and most in-demand top models. Hand-selected by Christian Louboutin to represent Christian Louboutin Beauty, Mica will embody the beauty brand in its new campaigns, lending her inimitable artistic touch. Notably, she will incarnate Christian Louboutin Beauty’s new brand identity through digital, social media and in-store visibility.
“Mica possesses a very unique and intriguing kind of beauty. She’s modern, she’s creative, she’s tomboyish yet feminine,” said Christian Louboutin. “Mica also has a playful attitude – I think it’s the artist in her. There are so many facets to Mica that make her the perfect global brand ambassador for Christian Louboutin Beauty.”
“Working with Christian Louboutin Beauty has been a dream. Christian Louboutin is creative, thoughtful and inclusive in his vision,” said Mica Argañaraz. “As global brand ambassador for Christian Louboutin Beauty, I’d like to encourage other women to find what makes them feel beautiful and share it with the world.”
In parallel to announcing Mica’s role, Christian Louboutin Beauty has also unveiled that Isamaya Ffrench will be the brand’s new global make-up artist. The announcements reveal a bold and highly creative new trio behind the French beauty house: Christian Louboutin as the brand’s visionary creator and creative director, Isamaya Ffrench as the interpreter of that vision in beauty, and Mica Argañaraz as the embodiment of it all.
