A NEW GLOSSY, HYPER-PIGMENTED LIP LACQUER
FOR OUTSTANDING SHINE
With Shinissimo, Dolce & Gabbana Beauty offers all women a new way to shine in their
everyday life. This new lip lacquer creates new possibilities for statement lip looks, with more shine, more pigment, more fashion and more attitude.
From day to night occasions, this new, ultra-reflective yet lightweight lip lacquer brings
brilliant shine to the lips while never compromising on comfort and colour intensity.
With its high-gloss packaging, adorned with the iconic Dolce & Gabbana Sacred Heart,
Shinissimo becomes a true fashion accessory.
THE DAZZLING FORMULATION
Shinissimo combines shine with high comfort: lips appear drenched in the ultimate sheeny lip lacquer in just one stroke.
The breakthrough formulation visibly amplifies shine for depth, intensity and
super-charged shine.
The formula has been created with a lightweight, one swipe application, ensuring an
effortless and convenient gesture.
The formulation also contains unprecedented levels of care for lips, thanks to
Dolce&Gabbana Beauty’s Mediterranean Glow Complex, containing nourishing olive
oil, fig extract and hyaluronic acid to help to provide hydration. Infused with
antioxidant vitamin E, it helps to protect lips against environmental aggressors.
A TRUE COLOUR STATEMENT
Shinissimo (HKD$370, officially launched on February 8) offers maximum colour impact thanks to fourteen shades, each an invitation to enhance the passion and sensuality of the lips. Included in the line-up are three it-shades: Millennial Touch, an intense fuchsia, Heart Power, a light red, and Amethyst Vibe, a dark purple-black.
THE CAMPAIGN
Accompanying the product launch, a joyful new visual to express the shine and colour of Shinissimo. In the Campaign, Heart Power, the sophisticated red, dresses model Manuela Sanchez’s lips, enhancing the shining of her dress and smile. Skin is radiant and to line the eyes, an electric blue and a vibrant dahlia.
A NEW LIP ESSENTIAL
Full lips, radiant colour and the perfect cupids bow with the new Dolce&Gabbana
Beauty’s lip definer.
The Lip Definer is an ingenious new lip essential, which creates an invisible line to help
shape, perfect and lock-in colour. Its one universal shade means it’s suitable for all skin
tones.
Applying The Lip Definer is simple: the creamy formulation glides easily along
the lip line for effortless definition, and it comes with a matching pencil sharpener for a
precisely-drawn line.
Draw in a natural-looking lip line
To set the lip colour and prevent feathering, apply over the entire surface of the lips
Apply Shinissimo, moving outward from the centre and blending to the outer
edges of the mouth.
