This festive season, French prestige Champagne House Perrier- Jouët celebrates with a bounty of memorable gifts. Available from early December, the Maison unveils a special limited edition of its iconic Grand Brut that champagne lovers will cherish.
REWILD 2018 WITH THE TOKYO GRAND BRUT LIMITED EDITION
A brand for which nature has long been a source of inspiration, each year Perrier-Jouët presents a special illustrated box with the theme of rewilding, reflecting its mission to bring the wonders of the natural world to unexpected urban settings. With each imaginative iteration, Perrier-Jouët transforms a place with its unique vision of rewilding to create another Landmark in its journey around the world for the Grand Brut limited edition. The resulting triumph is a special gift to celebrate the wonders of the Holiday season with friends and family.
While last year’s inaugural rewild limited edition paid tribute to the flair of Miami, this year, Perrier-Jouët celebrates its affinity for Japan, a country that has long shown a special appreciation for floral and intricate champagnes – so much so that Japan has become the Maison’s largest market. The Land of the Rising Sun also shares Maison Perrier-Jouët’s love of art and nature and tradition of savoir-faire – all of which are embodied in a luxurious limited edition gift box of the classic Perrier-Jouët Grand Brut cuvée.
This year, Perrier-Jouët rewilds Japan’s most famous landmarks: graceful cranes – a symbol of luck, loyalty and longevity – spread their wings over the Tokyo skyline, while the golden disc of the sun rises above Mount Fuji, whose snow-capped peak has been celebrated in Japanese art for centuries. The richly detailed illustration also references Japanese white anemones, the iconic emblem of Maison Perrier-Jouët, created by Art Nouveau master Emile Gallé in 1902.
Blended each year from around 50 different crus, Perrier-Jouët Grand Brut is a harmonious champagne which captivates the senses with delicious aromas of fresh flowers, yellow fruit and subtle hints of vanilla.
Starting early December, the Grand Brut limited edition will be available at Watson’s Wine and Enoteca until stocks last.
CELEBRATE THE HOLIDAYS AS DRINKS & CO OPEN FIRST CONCEPT STORE IN ASIA
To further celebrate the festive season, December will also see the exciting launch of a 4-month concept store by Drinks & Co, the lifestyle extension of Pernod Ricard and the world’s most comprehensive Spirits and Wine portfolio. The two-story concept store on Hollywood Road provides shoppers with a playground where the art of sharing, learning, conversing and shopping over drinks converge. From December 2018 through March 2019, visitors will be treated to different lifestyle experiences and workshops featuring different spirits each month. To celebrate the opening, customers who visit the Drinks & Co’s store within its first 3 days will also enjoy a free rare whisky tasting from 6th to 8th Dec upon registration on Drinks & Co.
During these four months, as Perrier-Jouët will continue unveiling different immersive experiences featuring a wide array of DIY workshops including floral arranging and pressing, champagne mentoring, and masterclasses on pairings with Perrier-Jouët and Sturia Caviar.